Our Distance Goal


of 50,000 KMs

Ride Like King

Ride Like King started in 2009 as a small event within Giant Group to celebrate company founder King Liu’s passion for cycling. In 2007, at age 73, King prepared for and completed a 15-day, 927km ride around Taiwan. That ride sparked a renewed interest in King’s own cycling lifestyle and the benefits that cycling can have on health, fitness, and the environment. 

Now in its 16th year, Ride Like King brings together people from all around the world to participate in virtual group rides on Zwift as well as in-person rides within their communities to support World Bicycle Relief. “RLK16” invites riders everywhere to help Ride for a Better World on May 17-19.

To honor 16 years of Ride Like King, Giant Group is donating one Buffalo Bicycle to World Bicycle Relief for every 500km ridden collectively, with the goal of donating 600 Buffalo Bicycles through World Bicycle Relief.  

In 2020, the event helped raise enough to provide 100 Buffalo Bicycles. In 2021 and 2022, the community stepped up in an even bigger way, providing more than 300 bicycles to individuals in need, and it reached a new milestone with 500 bicycles donated in 2023. 

Help us reach our bold goal of 600 bicycles this year!

These purpose-built bikes are engineered for heavy loads, long distances, and rugged terrain. They are manufactured by Giant Group and assembled by World Bicycle Relief employees in local regions around the world. 

Join us for Ride Like King 16! Please donate and help change lives through the Power of Bicycles.





World Bicycle Relief, a global nonprofit committed to helping individuals overcome the barrier of distance, supports those in need with bicycles. Two wheels and a frame aren’t groundbreaking - but when placed in the hands of the right people, bicycles become vehicles of change that can uplift generations.

You can help World Bicycle Relief reach the goal of distributing 1 million bicycles by 2025 to communities in need.

Join the Movement

Learn more about World Bicycle Relief and our mission.

Learn More About the Event

Find out more about Ride Like King 16.


Donate now to give the life-changing power of bicycles!